Bring retail AI agents to the phone channel
Help e-commerce and retail customers handle order questions, delivery issues, returns and store-related calls through the AI agents they already use. Seamly connects your existing platform to telephony, so you can offer enterprise-ready voice without building the phone layer yourself.
Platform agnostic
European by design
No rebuilding required
Fixed price per call
Why retail customers still pick up the phone
Fast answers, low patience
Retail customers often call when they want an answer now. Their order is late, a return needs to be arranged, or they don’t want to dig through an FAQ. 64% of EU shoppers prefer calling over other channels.
Calls with clear intent
Many retail calls are repetitive in volume, but still important to the customer. Delivery questions, return steps, store details and product availability all need a clear answer. Prepared routing saves time and reduces frustration.
A voice opportunity for AI agent platforms
For AI agent platforms, this creates a practical next step: bring existing retail automation flows not only to chat, but also to the phone channel.
The numbers behind better conversations
Turn your retail AI agent into a phone-ready service channel
If you already build AI agents or customer service automation for e-commerce and retail, Seamly helps you bring those same flows to the phone channel.
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Phone automation on top of existing chat-first solutions for retail
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Reuse of existing knowledge, order logic, integrations and service flows
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Voice AI for order, return, product and store-related calls without building telephony infrastructure
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Live-agent handover when a call needs human judgment or empathy
Make retail voice AI work inside the existing service operation
When customers ask for voice
Your customers already use your AI agent across digital channels. Sooner or later, they will ask if the same experience can handle phone calls too.
Say yes without rebuilding
With Seamly, you can bring your existing agent experience to voice without sending customers elsewhere, starting a telephony project, or rebuilding your platform.
A managed phone layer
Seamly connects the phone channel to your platform’s existing environment, including AI agent logic, flows, knowledge bases, CRM and contact center systems.
You keep control
Your platform keeps managing the agent experience, content, integrations, workflows and customer relationship. Seamly handles the voice-specific layer: phone connectivity, real-time audio, STT/TTS orchestration, barge-in, latency handling, routing, transfers and human handover.
